Tilak Amitava Chowdhury

Mobiles, cars, laptops etc are all toys for the grown ups. What's interesting to observe is whether we treat these as slaves or as mistresses.. why? Cos it can help marketeers the kind of products they need to develop and the kind of volumes they can expect... The ones who treat their toys as slaves usually want value for money. They want maximum features at minimum cost. They push the levels of performance of their toys and extract utility. The users who on the other hand treat their toys as mistresses tend to focus on beauty and flaunt their toys. They are more likely to be lavishing on looks and physical attributes or the show off quotient of their toys. So, which category do you fall in? Would love to know....

In my view, there are four kinds of behaviour and all of us are capable of displaying any of them depending on our inherent skills, talent and interest.   The first type is the 'peep' behaviour. This behaviour shows that the person gets excited seeing others perform like watching a cricket match or attending a concert. Here the individual is happy to see someone else do what he or she can't do so well The second type is weep behaviour. Here one is just regretting and crying for something lost or seemingly unachievable. Like crying over lost love or money. The third type is sleep behaviour. We know certain things are needed now but we are happy to be oblivious wishing that they go away on their own. Like not exercising , not saving enough or not preapring well enough etc The last is the leap behaviour. In this one feels that he or she has super powers jumping on problems and getting into action mode to solve problems and make this world a better place.  Would love to h...