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Showing posts with the label #cycling #maruti #healthyliving #europe

2021: time for another revolution!

It was in 1981, a company called Maruti was started by the Government of India that had the dream of making cars affordable for the Indian middle class! The rest is History... Exactly four decades after the success of Maruti, we are at the crossroads for another revolution. Cycling! Times have changed. The traffic is only getting worse everyday and the pollution is a perennial problem in the cities. The long hours at desk jobs and the junk food culture is making health a big issue. On the other hand, public transportation has greatly improved. Most metro cities in India have a robust metro infrastructure that can help people commute with ease. The only problem: last mile connectivity. It is therefore now is the best time for the government to support and promote cycling. Not as a sport, but as a way of life. It can help the country immensely in the long run and help in having a healthy population. We have some very successful European models to emulate. If the countries with higher per...