Mobiles, cars, laptops etc are all toys for the grown ups. What's interesting to observe is whether we treat these as slaves or as mistresses.. why? Cos it can help marketeers the kind of products they need to develop and the kind of volumes they can expect...
The ones who treat their toys as slaves usually want value for money. They want maximum features at minimum cost. They push the levels of performance of their toys and extract utility.
The users who on the other hand treat their toys as mistresses tend to focus on beauty and flaunt their toys. They are more likely to be lavishing on looks and physical attributes or the show off quotient of their toys.
So, which category do you fall in? Would love to know....
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